MGD was rebranding not just their logo but who they were marketing too. We helped spread the message in top 100 accounts in Chicagoland area through sampling and education programming. The key question we asked our consumers...
“Do you really have to be 30 to appreciate the GOLDEN rich flavorof MillerGenuine Draft?”
Taste for yourself.
CLIENT: MILLER GENUINE DRAFT
AGENCY: TEAM Enterprises
PARTNERS: CBS / SAB
Brian Vecchione
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